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  • Writer's pictureTamara Williams

Brilliant Little Brands - a collective for good

Updated: Jul 24, 2021

We are proud to have joined up with Brilliant Little Brands.

At a time when many face such uncertainty, there are many wonderful on-line initiatives being created to support charities - many of which are in real crisis. One such initiative is Brilliant Little Brands - A brilliant little idea hatched by a group of friends who met through the Charity Fairs Association. They recognised that as small businesses there is little we can do on our own, but by working as a collective we could make a real difference. So they have created different online fairs, each supporting a different charity.

Melissa Taylor, chair of the Charity Fairs Association says, "Setting up the website Brilliant Little Brands is a fantastic idea. We're so grateful to our loyal stallholder supporters for their help. It's like a great cold remedy, working in three ways at once. It adds some fun to shopping and relieves the boredom of being stuck at home, supports independent retailers and also raises money for charity.

I hope the British public will get behind the idea and help us all during these exceptional times."

Every business that is collaborating with Brilliant Little Brands has pledged to donate 10% of sales (with a unique code) to the selected charity at the end of each week. Simply shop via one of the charities listed on their website, make a note of the unique code and then use this when you check out, after browsing any of the 100+ brands taking part. We make the donation to the charity you have chosen.

Many of the brands featured are unique, creative and handmade; they are not easily found on the high street or may trade at retail events across the country which have been closed or cancelled. This collaboration also helps to showcase all of these small businesses, many of whom are dependent on successful online trade, now more than ever.

From the 1st - 15th May, we are joining the virtual shopping fair in support of The Wiltshire Air Ambulance and Bobby Van Trust.

We hope you visit and support Brilliant Little Brands to shop, save and give. Together we can make more of a difference.

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